The fight against counterfeiting begins with physical security features—but true effectiveness comes from analyzing the data generated by product verifications.

Counterfeit products threaten brand reputation and consumer trust more than ever before. This threat can only be managed through a comprehensive security model that combines physical authentication with digital traceability.

The licensed product market is growing rapidly worldwide. Sports club jerseys, products featuring film and TV characters, celebrity brands, and premium categories... This diversity makes licensing an important revenue stream for brands.